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Friday, December 23, 2011

Nail art business

Nail art is very popular today. This fancy art is the same as paint art but it use nail as 'canvas' and special paint ingredients. Nail art is laid on beauty business and art business. Many salon now providing nail art service for their customer.

What does industry statistic said about Nail Art business?

2005 Industry Statistics Highlights:
- Salon service volume down 6%
- Nail tech earnings up 14%
- Client attitudes revealed: They like you!
- Pedicure services still expanding
- All-new demographic and industry data


2006-2007 Industry Statistics Highlights:
- Overall market down 3%, but outlook still optimistic
- New service trends provide unlimited potential
- Vietnamese salons now outnumber all others
- Business increased for half of all nail salons
- Gel nails are the most frequently added new service

2007-2008 Industry Statistics Highlights:
- The key to improving business? Go upscale!
- Overall business drdops, but prices hold steady
- 30% of salons add new services; colored acrylics and gels the favorites
- Feet lead! New pedicure services and enhanced toenails most popular

2008-2009 Industry Statistics Highlights:
- Salon service prices up 17%
- Internet use grows among Vietnamese salons
- High-profit foot care leads service trends
- 70% of nail techs care about green salon issues

2009-2010 Industry Statistics Highlights:
- Overall industry size, number of nail salons and nail techs flat
- 95% of nail techs say “environmental consciousness” is important to them
- Number of nail salons with websites increases by 46%
- Facebook marketing grows by 300%
- Top 5 nail salon and service trends are instant money makers

2010-2011 Industry Statistics Highlights:
- Salon service volume increases 3.5%
- 34% of nail salons added services this year... and 66% of those added gels
- Salons using Facebook grow from 4% to 50%
- 66% of nail techs don't receive any incentive on retail sales
- Top 5 nail salon and service trends are instant money makers

Based on the statistic above we could see that nail art business is not just seasonal business. The trends is keep increasing until now.

Interested? more info about nail art, please visit nailsmag.

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